Saturday, January 25, 2020
Industrial Engineering Essay -- essays research papers fc
Technical Drawing Related Career Report      Industrial Engineers serve as a bridge between management and operations. They combine their solid engineering background with good business sense and management ability. They figure out the best use of facilities, equipment and people for the most cost efficient and productive way to make or process a product. Industrial Engineers concentrate on improving manufacturing productivity and reducing costs associated with inventory. They are also concerned with worker safety and work environment.      In order to be any engineer, you must love math, science and solving problems. Whether it's figuring out how to erect a structurally sound skyscraper, design a more efficient car engine. Engineers at the most basic level are problem solvers. Engineering is a career based on logical, systematic problem solving, generally in high-tech, industrial, or scientific fields. Industrial engineers determine the most effective ways for an organization to use the basic factors of productionâ€â€people, machines, materials, information, and energyâ€â€to make a product or provide a service (Occupational Outlook Hand Book). Engineers apply scientific and technical knowledge to address their problems and tasks faced by businesses and governments.      An Industrial engineer is made up of these characteristics interested in technical and engineering work, good oral and written communi...
Friday, January 17, 2020
Chick-Fil-a: “Eat Mor Chikin†(Except on Sunday)
S. Truett Cathy founded Chick-fil-A in 1967. Cathy is the founder, chairman, and CEO of Chick-fil-A. The first Chick-fil-A restaurant was opened in Atlanta’s Greenbriar Shopping Center. In 2005, Chick-fil-A had sales of $1. 975 billion, which landed them as being the â€Å"second-largest quick-service chicken restaurant chain in the United States†(Perreault, Cannon, & McCarthy, 2012, p. 529). Throughout 37 states and Washington, D. C. , there are 1,250+ Chick-fil-A restaurants. Due to Cathy’s religious background, all of the restaurants are closed on Sundays. The company’s official statement of corporate purpose is â€Å"to glorify God by being a faithful steward of all that is entrusted to us and to have a positive influence on all who come in contact with Chick-fil-A††(Perreault, Cannon, & McCarthy, 2012, p. 529). Cathy also established the WinShape Foundation in 1984 in attempt to help people such as restaurant employees, foster children, and other young people. Chick-fil-A’s â€Å"Eat Mor Chikin†advertising campaign, which started in 1995 with the first billboard, is one of the longest-running in the United States. By 2010, the company looks to double its current size in terms of new locations, primarily through stand-alone restaurants and aggressive expansion into the western United States†(Perreault, Cannon, & McCarthy, 2012, p. 529). Chick-fil-A was one of the first to market the chicken sandwich restaurant food chain. They make the chicken sandwich better than most of their competitors as well as they excel in the chicken market/industry. Their marketing strategy consists of the theme â€Å"Eat Mor†Chikin. â€Å"The Eat Mor Chikin theme, created by Dallas-based ad agency the Richards Group, was first introduced in 1995 as a three-dimensional billboard concept depicting a black-and-white cow sitting atop the back of another cow painting the words â€Å"Eat-Mor-Chikin†on a b illboard (Perreault, Cannon, & McCarthy, 2012, p. 529). The theme of the cow implementing people to eat more chicken was a hit. â€Å"The theme has been used as the basis of an integrated marketing campaign, which encompasses billboards, in-store point-of-purchase materials, promotions, radio and TV advertising, clothing and merchandise (e. . , plush cows, bobble-head cows), and calendars†(Perreault, Cannon, & McCarthy, 2012, p. 529). With tons of beef fast food restaurants out there such as McDonald’s, Burger King, Wendy’s and Hardee’s, Chick-fil-A is outnumbered. The majority of fast food places sell hamburgers as their primary food product. Chick-fil-A’s attraction is their chicken sandwich, a â€Å"healthier†alternative to the hamburger. Chick-fil-A’s position is as a preferred alternative in the burger-dominated fast food industry.Going the â€Å"second-mile†is Chick-fil-A’s competitive advantage. â€Å"The comp any stays true to core business principles, which are based on biblical principles, by closing all restaurant doors on Sundays†(Battaile, 2013). By closing on Sundays, they are allowing a day of rest for all of their employees. As well as it allows it allows them â€Å"an opportunity to worship and/or spend time with their families†(Battaile, 2013). Other retailers should only close on Sundays if it follows their religious belief/standpoint.Otherwise, they wise well be open Sundays, because restaurants such as McDonald’s are all over the world, and different countries may not practice their religion on Sundays. Chick-fil-A is founded by a Christian man, who choses to have his business closed on Sundays, because he believes in a day of rest. Overall, Chick-fil-A is an excellent restaurant with a wonderful marketing approach. Their approach to advertise their chicken by using cows is ingenious. As well as they follow the four Ps: Product, Price, Place, & Promotio n.They even added an additional two Ps: Purpose & People. The fact that they follow their Christian belief by being closed on Sundays really speaks out to the people on who they are. ? Bibliography Battaile, Kim. â€Å"AIU Online: The Marketing Scene. †AIU Online: The Marketing Scene. N. p. , n. d. Web. 17 Mar. 2013. . â€Å"Chick fil A Eat Mor Chikin Except on Sunday – YouTube. †YouTube. N. p. , n. d. Web. 17 Mar. 2013. . Perreault, W. , Cannon, J. , & McCarthy, E. (2012). Essentials of marketing: a marketing strategy planning approach (13th ed. ). New York, NY: McGraw-Hill/Irwin.
Wednesday, January 8, 2020
Economic Interaction Between Europe And Africa - 962 Words
From 1650-1914, economic interaction in the Atlantic Basin stayed the same in that Europe remained dominant over trade while economic interaction in the Atlantic Basin changed in that the slave trade decreased and the trade of raw materials and manufactured goods increased. Economic interaction in the Atlantic Basin stayed the same in that Europe remained dominant over trade. Europe started economic interaction in the Atlantic Basin. The beginning of European dominance over trade began in the Atlantic Basin during the Age of Exploration when searching for trade routes (specifically to Asia) was a main priority. European exploration in the Atlantic Basin began with Prince Henry of Portugal; he sponsored a series of voyages down the West African coast. As Portugal was sailing around Africa to get to Asia, they would set up trading ports all along the coast of Africa. This is caused economic interaction between Europe and Africa. In doing this, Portugal alienated trade and created monopolies, making them a huge economic power. Economic interaction with Europe and America began around the same time. It started when Christopher Columbus discovered the New world in 1492. The effect of this was that this exploration made trade possible between Europe and the A mericas and Africa. This caused for economic interaction in all of the Atlantic Basin. As a result of this economic interaction, the Columbian Exchange occurred. The Columbian exchange is the exchange of goods, ideas,Show MoreRelatedThe Mongolian Empire1112 Words  | 5 Pagesinfluential in history; it controlled more land than any other civilization and caused the black plague which started the renaissance in Europe. 1.â€Å"age-set†Who: For the people of East Africa What: A warrior moved through age-grades or ranks starting from a warrior through elder When: Until after 1500 Where: East Africa Why: Showed the warrior emphasis in East Africa How: Political: Allowed mobilizing of young men for military use Social: Was a sort of Social System Cultrual: Was only applied to menRead MoreCCOT And CC Essay1549 Words  | 7 Pagesï » ¿UNIT 1 /2 – 8000 bce – 600 bce, 600 bce – 600 ce Africa Compare and contrast life in foraging societies with life in agricultural societies after the Agricultural Revolution Identify two key changes in early African history that resulted in a new period in the history of the region The Middle East Analyze the political changes in the Middle East from the Agricultural Revolution to 600 c.e. 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